At SMC, we partner with organizations on the frontlines of change. We’re not consultants who write reports and disappear—we’re embedded thought partners who bring strategy, storytelling, and infrastructure support when it matters most.
Our roots are in public health, fundraising, and equity-centered evaluation. But more than that—we’re listeners, bridge-builders, and community advocates. Whether you’re scaling, stabilizing, or just starting out—we meet you where you are, and build from there.
Science-driven, justice-driven, data-driven — and driven to tell your organization's story. Meet the people who become thought partners, not just consultants.
MC works at the intersection of mission, money, evidence, people, and story. We are not consultants who simply produce a report, submit a proposal, and disappear — we become embedded thought partners, listening before we recommend, and staying close enough to help carry the work forward.
Rooted in evidence and community health practice
Grant strategy and development that raises real resources
Listening first, designing strategy second
Data that stays connected to lived experience
Resource The People Doing The Work.
SMC exists to help mission-driven organizations become better resourced, more strategic, more sustainable, more evidence-informed, and more powerful in telling their own stories. We help organizations translate vision into strategy, strategy into resources, and resources into measurable change.
A Sector Built On Power And Voice.
We envision a nonprofit and philanthropic sector in which organizations closest to communities have the resources, voice, evidence, infrastructure, and decision-making power needed to create lasting change — where fundraising, evaluation, and storytelling never come at the cost of the people they serve.
How Vision Becomes Change
Vision
Where your organization wants to go.
Strategy
A plan your team can actually run.
Resources
The funding and capacity to carry it.
Measurable change
Evidence that the work is working.
Nonprofit leader and strategist Shannon Moe founded Shannon Moe Consulting, serving mission-driven organizations from the very start.
What began as a founder-led practice grew into organizational strategy, evaluation, leadership support, communications, research, data visualization, equity-centered practice, and digital capacity.
That evolution led to a broader identity, connecting fundraising with strategy, strategy with evidence, and evidence with storytelling — supporting organizations nationally while staying rooted in Oakland and the Bay Area.
Listen deeply before trying to solve the problem.
SMC Founder and CEO Shannon Moe brings more than two decades of nonprofit leadership, fund development, organizational strategy, governance partnership, coalition-building, community engagement, and equity-centered work.
She is deeply committed to equity, climate and social justice, human rights, community power, sustainable nonprofit leadership, food justice, and trauma-informed approaches to organizational life.
Her career has included leadership and development roles with
The people keeping SMC's technology, programs, and operations running smoothly.
Syed Waqar Ahmad serves as the Chief Technology Officer at SMC, overseeing the company's website, graphics, and all technical operations. He plays a key role in ensuring smooth digital workflows.
Connect on LinkedInA grant writer by passion, a program development geek by profession, and a strategist by practice. With over a decade of experience with nonprofits, INGOs, and international development initiatives, Atiq brings a strategic lens to funding research, narrative development, and donor-aligned grant applications.
Connect on LinkedInGlobal and public health professional with experience transforming data into comprehensible reports and policy recommendations concerning social determinants of health. Her research spans health economics, COVID-19's impact on communities of color, and the effects of prescribed fires on vulnerable communities in California.
Connect on LinkedInFive principles that shape every engagement, from the first conversation to the final deliverable.
We learn the mission and become invested in helping the organization succeed — not operating from a distance.
Fundraising challenges reveal strategic challenges; strategy reveals data gaps. We address the whole problem.
The strongest nonprofit communications combine credible evidence with an understanding of people, place, power, and purpose.
Expertise exists inside communities. Our role is to translate it into strategy, funding, evidence, and stories that increase their power.
We do not believe organizations should erase the truth about systemic inequity to become fundable — we seek alignment without diluting voice.
At SMC, we partner with organizations on the frontlines of change. We’re not consultants who write reports and disappear—we’re embedded thought partners who bring strategy, storytelling, and infrastructure support when it matters most.
Our roots are in public health, fundraising, and equity-centered evaluation. But more than that—we’re listeners, bridge-builders, and community advocates. Whether you’re scaling, stabilizing, or just starting out—we meet you where you are, and build from there.
Shannon is a storyteller. Her friendly demeanor, and her ability to listen deeply are key strengths that enable her to build strong coalitions with a shared mission of equity, climate and social justice. With three decades of experience in the nonprofit field, Shannon’s professional networks are deep and extensive, revealing a true talent for coalition-building, both in the Bay Area and nationally. As a team leader, she earns the trust of collaborators, and gains the ability to mobilize resources to meet each challenge. Shannon’s passion for creating positive change is infectious, as is her commitment to human rights and the creation of sustainable solutions for leading non-profit organizations into the future.
Syed Waqar Ahmad serves as the Chief Technology Officer at SMC, overseeing the company’s website, graphics, and all technical operations. They play a key role in ensuring smooth digital workflows.
Bachelor of Software Engineering, Govt College University Faislabad
(2024)
A grant writer by passion, a program development geek by profession, and a strategist by practice. Atiq supports organizations in crafting proposals that resonate with funders and deliver measurable impact. With over a decade of experience working with nonprofits, INGOs, and international development initiatives, he brings a strategic lens to funding research, narrative development, and donor-aligned grant applications. His background in program design and results frameworks strengthens both the credibility and competitiveness of proposals. At SMC Scribes, Atiq partners with changemakers committed to equity-centered impact and mission-driven growth.
Master of Science (Project Management) | Master of Business Administration (Finance)
Global and public health professional with experience transforming data into comprehensible reports and policy recommendations concerning social determinants of health.
Brittney has research experience in health economics and policy, conducting cost-effectiveness analyses of interventions in rural Nepal, analyzing the live impact of COVID-19 on communities of color in the U.S., and investigating the effect of prescribed fires on vulnerable communities in California.
Brittney is half African American and half Egyptian and enjoys making classic Egyptian meals like Molokhia and Koshari!
MS in Global Health, UC San Francisco
BA in Integrative Biology, UC Berkeley
Passionate supporter of the arts and environment, coupled with talent in graphic arts and illustration. Credentials include: Raising $62 million for the Oakland Museum of California Capital Campaign; Kularts (Fil-Am performing arts & community organizing); Yosemite Conservancy; California Invasive Plant Council, and independent marketing design. Claire is half-Filipino, and when she’s not feeding her kids lumpia and chicken adobo, she is working in the garden, drawing, or making something crafty.
MA in Museum Studies and Education, John F. Kennedy University
(2006)
BA in Art History and Arts Practice, UC Berkeley
(2001)
Rene’s expertise and passion lies in understanding how social and biological systems interplay to affect human health and disease pathology, particularly for sexual and gender minorities.
With a PhD in Molecular Medicine from the University of Washington and a track record of securing NIH funding, Rene excels at translating complex scientific and medical concepts into compelling narratives. His diverse experience includes managing technical projects for health-focused e-learning applications and fundraising for LGBTQ health advocacy. Rene is part artist, part scientist, and unapologetically optimistic about the power of grassroots community to achieve positive social change.
Rene’s multidisciplinary approach integrates scientific rigor with strategic communication, ensuring funding pursuits effectively align with mission-driven goals.
Stephanie H. Gonzalez, PhD is committed to advancing social justice and health equity, both in the U.S. and globally. With a background in academic research as a historian of medicine and public health, she brings a keen analytical approach to her work. At SMC, Stephanie has found a passion for grant writing—transforming complex ideas into compelling narratives that capture an organization’s vision and mission for funders. As Lead Writer, she has played a key role in securing over $1.5 million in funding for public health and essential social services.
Stephanie excels at crafting data-driven, strategic grant proposals that meet organizations where they are—whether it’s a grassroots initiative defining its mission or a well-established nonprofit seeking to expand its impact. She has successfully written winning proposals for programs in public health, mental health, food security, and education.
With expertise in Spanish language translation and plain-language adaptation for public-facing materials, Stephanie ensures that complex information is accessible to diverse audiences. Her ability to blend research, strategy, and storytelling helps SMC clients translate their vision into funding success.
Ph.D. in History of Latin American and Public Health, CUNY (2014)
Skilled researcher, writer, and recent UVA grad. Mayita enjoys spending time with family and cooking Sadza with steak and cabbage!
Bachelor of Foreign Affairs, University of Virginia
(2022)
At SMC, we partner with organizations on the frontlines of change. We’re not consultants who write reports and disappear—we’re embedded thought partners who bring strategy, storytelling, and infrastructure support when it matters most.
